#827: 1990, Ride, Like A Daydream

by Ray_North on December 29, 2013

Ah, Ride – with your lovely floppy fringes, and high cheekbones and nervous, shy, shoe gazing style and pleasant jangling guitars.

We liked Ride back in the days when we lived above a kebab shop in Hackney, we played them a lot (I still love the covers of their EP’s) and indeed when we had finished our final exams we saw them live at the Crystal Palace Bowl where they supported the wonderful Pixies.

I’m reminded of Ride, not because they forged an unforgettable note in my music listening life, but because this Christmas my brother-in-law gave me the autobiography of Alan McGee – now, I’m a sucker for a Christmas Autobiography, it is one of the few books that I’ll devour (I am a very slow reader) and, as such, for the last few days I have been transported back to the 1980s and 90s and the world of Creation Records which was, of course, Ride’s label.

It’s a great story – a story of pure unadulterated rock and roll excess – drugs, girls, leather trousers, trashing hotel rooms, riots at Jesus and Mary Chain gigs and great, great music. The stories of Alan McGee signing great bands like Primal Scream, Teenage Fan Club, My Bloody Valentine and Oasis (who he only saw when he happened to be up in Glasgow and became aware of a group of rowdy Mancs abusing the promoter because they were supposed to be fourth on the line-up and the promoter was trying to drop them – so McGee intervened, because he liked their attitude, saying ‘let them play four songs’ – he wanted to sign them by song number three. Marvellous) and of course Ride.

This Christmas, as I’ve been metaphorically snorting cocaine and dropping e’s with McGee, my eldest boy, Ryan North, has been listening to Now 192 (or whatever), it is the current pop offering – ok, I’m not meant to like it, ok, I’m about to sound like my own dad and he is only 8 so he’s got a long way to go on his own Rock and Roll journey, but, I couldn’t help thinking as I was assaulted by another awful boy band, or TV show winner, that the attitude of Alan McGee and others like him, who got into music because it was the best way in which they could express themselves as young people with ideas and passions and dreams and problems has been replaced with the corporate bollocks of middle aged men, who are in it simply to make money.

Sure, I know, to greater or lesser extent it has always been like this – but, sadly, I now fear that the danger of Rock and Roll is being destroyed forever, and that can only be a sad thing.

Anyway, look down at your shoes, swish your hair from your eyes, suck in your cheeks and pretend you’re the guitarist from Ride!

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